Designing + building experiences that help products grow
Selected work
Curology
Reducing friction in sign-up and onboarding
6
pp
CONVERSION
7
mm
revenue
Good inside
Building loyalty + post-purchase engagement
6
pp
ENGAGEMENT
2
X
repeat visits
Curology
Improving patient outcomes through telemedicine
16
pp
ENGAGEMENT
7
pp
retention
quip
Turning everyday routines into long-term loyalty
4
pp
RETENTION
7
pp
revenue
Seed
Building loyalty through post-purchase engagement
12
pp
ENGAGEMENT
7
pp
REFERRALS
Designing for humans starts with empathy
My process is rooted in curiosity. Understanding people — their motivations, needs, and emotions — leads to products that resonate.
Designing + building experiences that help products grow
Designing for growth starts with empathy
My process is rooted in curiosity. Understanding people — their motivations, needs, and emotions — leads to products that resonate.
Designing + building experiences that help products grow
Selected work
Curology
Reducing friction in sign-up and onboarding
6
pp
CONVERSION
7
mm
revenue
Good inside
Designing a proactive engagement loop
6
pp
ENGAGEMENT
2
X
repeat visits
Curology
Improving patient outcomes in telemedicine
16
pp
ENGAGEMENT
7
pp
retention
quip
Turning everyday routines into long-term loyalty
4
pp
RETENTION
7
pp
revenue
Seed
Building loyalty + post-purchase engagement
12
pp
ENGAGEMENT
7
pp
REFERRALS
Designing for growth starts with empathy
My process is rooted in curiosity. Understanding people — their motivations, needs, and emotions — leads to products that resonate.